Design

Large format printing can be a fantastic way of grabbing someone’s attention, especially for events and promotions. Large format products can include banners, mounted signs, and posters. Some of these products can differ in their individual applications but the design process remains the same. When printing large format products you may need to consider a few extra things that you may not have already thought of. Keep the message simple people! A banner or poster with a novels worth of text is always going to be hard to digest, and more often than not ignored (which after all defeats the...

Pixels, dpi, vectors, resolution. If dealing with graphics isn't an everyday task then these terms can leave you feeling a little confused. For those brave enough to take the plunge into producing your own graphics you deserve a little help. Here is a quick guide to take you through some of the basics. (above: example of low resolution, below: example of high resolution) Pixels, dpi, ppi, points, resolution, dot; just some of the terms to describe the same aspect. Whether you're creating an image for a screen or on the printed page, the image will be made of pixels or dots. The...

We all have our own 'go to' fonts, or rather, Typefaces. 'Fonts' are variations in weight of the typeface style, like 'bold'.  At Saxon print we've compiled a list of 15 typefaces that any graphic designer can count on for a lifetime.   Helvetica Who hasn't heard of Helvetica! It’s arguably one of the most recognisable sans-serif typefaces of all time. Originally created by Max Miedinger and Eduard Hoffmann in 1957.   Avenir Avenir is a geometric sans-serif typeface designed by Adrian Frutiger in 1988.   Clarendon Clarendon is a slab-serif typeface that was created by Robert Besley in 1845. Historically it has...

Short run digital printing can make publishing moguls of us all. At Saxon Print we make it simple to create your own booklets, brochures, catalogues and annual reports. Below are 10 points you may need to consider when designing your next booklet. 1) Choose the right sort of binding Saddle stitching With two staples along the spine, this method is recommended as it is straightforward and cost effective. Typically used for booklets with pages between 8 and 40. Wire Binding Individual pages are punched along the spine and held together with a ‘C’ shaped binding wire. Typically used for booklets with pages...